Yum…. Link Bait .
I agree with Eric Ward : the phrase “link bait” just sounds UGLY.
But the technique works. Who can resist linking to the uproariously funny “The top 10 unintentionally worst company URLs “. Apparently I can’t, because I just did!
One of my favorite “link bait” morsels of late has been this how-to post about link baiting , by the inimitable Rand Fishkin. Go and gobble it up!