Natural Search Blog


Marissa Mayer demos the iPhone at SES San Jose

At this morning’s keynote conversation between Marissa Mayer (Google’s Vice President, Search Products & User Experience) and conference co-chair Danny Sullivan, when asked some questions about Google’s interests in mobile search and wireless applications, Marissa whipped out her iPhone and showed some features and user-interface aspects that she particularly admired by pulling up Google Maps and Google Voice Local Search service on the phone:

Marissa Mayer demos the iPhone
(click to enlarge)

As we recently highlighted Google’s mobile phone development project, they apparently have quite a bit of interest in the mobile space. Obviously, they consider the iPhone to have very good user-interface design, since this very nearly amounted to a product endorsement. From watching this, I’d predict that Google is likely to be in talks with Apple to see if they couldn’t partner with them in some major way in order to get prominent placement through the iPhone platform, or perhaps even to persuade Apple to develop the hardware for the Google phone on their behalf.

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SES Keynote with Steve Berkowitz had Surprise Appearance by Ms. Dewey

At the SES Conference in New York this week, Danny Sullivan’s keynote conversation with Windows Live Chief Steve Berkowitz featured a surprise appearance by Ms. Dewey – the beautiful avatar of the Windows Live promotional search interface.

Danny Sullivan, Steve Berkowitz & Ms. Dewey at SES NYC 2007

Ms. Dewey flounced onto stage in the middle of the interview, throwing out a number of cute bon mots and clever retorts to things that Danny and Berkowitz said.

As soon as I heard her voice and she went on stage, I started clapping, along with one or two others in the audience. I’m guessing that not everyone has actually been aware of who Ms. Dewey is, since most search marketers obsess more about Google and Yahoo!, in that order. So, it was sort of tragic that the audience didn’t really know who she was, or what was up when she invaded the stage.

When she heard my clapping along with the other few folx who recognized her, Ms. Dewey turned towards me and gave me a really enthusiastic “thank you!” Having the pretty geek poster-girl give me such a heart-felt thank-you really woke me up, I can tell you. The Ms. Dewey character is played by the gorgeous actress, Janina Gavankar.

I previously blogged about the Ms. Dewey Live Search interface as a cool, interactive avatar for the search service, and pointing out a bunch of the funnier responses that she has pre-programmed for various keyword searches — check them out for an idea of what she’s all about. This link-bait promotion was wonderfully built in order to promote Microsoft’s Live Search service, and to persuade users to submit searches through it.

When I saw Ms. Dewey come out, I grabbed the opportunity to snap a few pics, including the one above. Click on it to view some more in the same series.

Although she wasn’t widely known when she came on stage, I think the audience caught on that it was some sort of promotional stunt within just a few minutes, so by the time she exited, the audience was fairly captivated by her, and everyone applauded.

SearchEngineWatch.com Cratered Briefly Tonight

Well, SearchEngineWatch.com apparently had a crash for a short period tonight, giving back pages that looked like this:

Search Engine Watch cratered

Ironically, this illustrates what many in the SEO industry felt would become of Search Engine Watch ever since Danny Sullivan announced he’d be leaving editorship of the site and the Search Engine Strategies Conferences.

 

Will Google Keep Minority Report from Happening? Eric Schmidt’s Chat with Danny Sullivan

This morning at the Search Engine Strategies Conference 2006 in San Jose, Danny Sullivan interviewed the Google CEO, Eric Schmidt, in the conference’s main keynote session. Others such as the Search Engine Roundtable have reported on most of the content of that session, but one little thing Danny mentioned particularly grabbed my attention. Read on, and I’ll elaborate….

A Conversation with Eric Schmidt of Google

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Attending the 2006 Search Engine Strategies Conference in San Jose?

I’ll be attending the Search Engine Strategies Conference in San Jose next week. Drop me a line if you’d like to meet me during the conference!

There are a handful of sessions I’m interested in sitting in on, and I’m looking forward to having dinner one night with some of my old friends from college who work in Silicon Valley.

Some of you may be interested to know that Stephan Spencer is scheduled to appear on a panel on Blog & Feed Search SEO, though I’m thinking I’ll have to miss that in order to attend the simultaneous session on Duplicate Content and Multiple Site Issue. Sorry, Stephan! ;-)

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danny-sullivan

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