Natural Search Blog


Chrome – Google Browser Launching

Google has officially confirmed that they’ll be launching “Chrome” — their newly developed, open-source browser, into the wild tomorrow for the Windows platform.

Google Chrome

If you recall, I’d previously posted about rumors of a Google browser here and here a year ago, despite Google executives previously indicating that they would not build another browser. A number of other analysts dismissed my observations that a Google browser would be advantageous to the company and complimentary to their various other applications and services – but, I’m now proved right and Google’s efforts to obscure the fact of their browser initiatives appear in retrospect to have been intended to keep the whole thing as top secret as possible until deployment. In 2006, Google CEO Eric Schmidt had stated, “We would only do so…if we thought there was a real user benefit.” (more…)


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