Natural Search Blog


The Ultimate Online Ad: Own The Google Logo

Google today changed their logo to celebrate the 50th anniversary of the Lego brick:

Google Logo in LEGOs

I think this may be the first time that they’ve used the logo to honor another company or product. This must be the very pinnacle of both product placement and internet advertising, combined! Millions of people go to the Google homepage every day, so this gives Lego company a nice piece of exposure.

What would you need do if you’d like to get that sort of advertisement or endorsement? (more…)


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