Unique Content And Its SEO Implications
The world wide web is still dominated by content on websites though audio and video content have come to stay. There is no sign of textual content and its importance dissipating in the eyes of search engines in the future.
There is a crying need for unique quality content nowadays. Copywriters are in demand and I have come across cases where journalists in leading dailies and magazines have kicked their full time jobs and taken to writing content for the web. But the uniqueness of the content has come under the scrutiny of the major search engines.
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Posted by Ravi of Netconcepts Ltd. on 09/20/2009
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Filed under: Best Practices, Content Optimization, Search Engine Optimization, SEO Affiliate Marketing, auckland seo consultancy, content categories, content duplication filter, domain diversity, editorial content, machine built content, main index, organic seo, page rank threshold, paid search marketing, search-engine-algorithms, seo implications, unique content, user generated content ugc
Link Building Through Social Media – Is It That Difficult?
The post today deals with link building using social media. Most SEO practitioners love to use social media to build backlinks to a site. It is a powerful method and can gain numerous inbound links in a short period of time.
For this, the content has to be of high quality along the lines of linkbait and capable of going viral. It gets picked up by various social media properties and earns lot of link love. Yet, there are people who complain that they are not having success in using this technique. One of the major reasons for failure is the inability to build relationships.
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Posted by Ravi of Netconcepts Ltd. on 08/02/2009
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Filed under: Link Building, Search Engine Optimization, SEO, Social Media Optimization auckland search marketing consultancy, building relationships, engaging with community, external link profile, indirect link building, link building using social media, linkbait, netconepts auckland, online communities, organic seo, pay per click marketing services, SEO, sharing link love, social media properties, spam intolerant, Viral-Marketing
The Future Of SEO
Today’s post covers a very interesting topic – The future of SEO and is based on a Whiteboard Friday discussion by Rand Fishkin at SEOmoz. The search marketing industry is today poised on the brink of explosive growth and is seen to be the major source of advertising eclipsing the likes of the traditional mediums such as television and print media.
It is an interesting trip to the future and Rand’s views are equally interesting on what would be relevant in 5 to 10 years from now. He admits these are his personal views and is not an indicator of things to come. But it is a good reminder to be ready for it if it materialises in future.
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Posted by Ravi of Netconcepts Ltd. on 07/26/2009
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Filed under: Search Engine Optimization, SEO accessibility of seo, Add new tag, auckland search marketing, content seo, correlation analysis, data driven seo, future of seo, link graph analysis, Netconcepts, organic seo, ppc services, query demand, social graph metrics, social media optimisation, usage metrics, verticalization of seo
