RSS or Google or PageRank : Natural Search Blog

Relationship Between Link Growth And Indexation

With every passing day, the number of websites and hence the number of web pages are growing at an explosive rate on the internet. This can cause a major headache to the search engines as they gear up to meet the challenge of crawling and subsequently indexing the new sites popping up everywhere in the cybersphere.

Today, when a new web site is launched, it will take a while before its pages get crawled and indexed in Google. With the increasing strain on hardware and resources due to the rapid growth of new sites, Google has become very strict in its policy of admitting sites and retaining web pages of sites in its index. It is a case of survival of the fittest in cyberspace.

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Posted by Ravi of Netconcepts Ltd. on 11/29/2009

Filed under: Link Building, PageRank, SEO, Search Engine Optimization Add new tag, auckland seo firm, baclinks, crawling, directory submission, editorial links, external linking profile, google index, indexation, link growth, link growth patterns, linkbait, linkerati, natural link building, Netconcepts, PageRank, ppc services, search engine optimisation, value of deep links, virtual real estate

Key Factors To Include In Competitive Analysis

As a site owner, you would be analyzing the Google SERPs (Search Engine Result Pages) frequently to see the sites ranking on Page 1 for terms that are of particular interest to your business or niche. Today it is vital to rank in the top 5 results on the first page to get the lion’s share of user clicks (approximately 70%).

Ranking below the fold on page 1 or on succeeding pages is not going to help your site’s cause in gaining better visibility and hence more traffic. The key factors you have to consider when doing a competitive analysis to dethrone a site ranking in the top 5 results and get your site listed in its place is what constitutes the meat of this post.

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Posted by Ravi of Netconcepts Ltd. on 10/11/2009

Filed under: SEO, Search Engine Optimization anchor text of inbound links, auckland search engine optimisation, competitive analysis factors, domain diversity, domain metrics, domain mozRank, domain size, domain trust, external links, keyword targeting, linking domains, mR or mozRank, mT or mozTrust, page metrics, PageRank, SEO

Link Building Tactics That Influence Search Engine Ranking Factors

Today’s post dwells on the discussion of link buillding tactics that influence search engine ranking factors in 2009. Link acquisition is a key component of the ranking algorithms. The number of external links pointing to your site and the anchor text contained therein can certainly propel your site to the top of the search results pages.

I will be discussing only the top 4 factors under each section with a mention of the value score allotted by the SEO professionals . This biennial survey by Rand Fishkin at SEOMoz picks the brains of the top 72 SEO professionals from all over the world and their collective wisdom is presented in this post.

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Posted by Ravi of Netconcepts Ltd. on 09/13/2009

Filed under: Best Practices, Link Building, PageRank, SEO, Searching blogging, blogosphere, content creation, domain trust, editorial content, editorial link, effectiveness of link building tactics using seo, global authority of domain, keyword anchor text of link, link building tactics for seo, link-bait, PageRank, pagerank passed by a link, press release, public relations, TrustRank, value of external links, viral content creation

Search Engine Crawling and Indexing Factors

The post today is about getting a site crawled and indexed effectively by the major search engines. It can be frustrating for a site owner to find that her newly built site with bells and whistles is just not appearing on the Google SERPs for a search query relevant to her business.

It is a good idea to have some knowledge of the factors that influence the crawling of a site and its successful indexing before the site ranks on the SERPs. The site can be built in a user friendly way that allows the spiders to know what to crawl and how frequently to crawl.
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Posted by Ravi of Netconcepts Ltd. on 07/05/2009

Filed under: SEO, Search Engine Optimization, Spiders backlinks, content freshness, crawling factors, domain importance, duplicate-content, external links, Feeds, google-webmaster-tools, increase crawl rate, Links, PageRank, query deserves freshness, search engine crawling, search engine indexing, signals, supplemental index, technical factors, unique content

Microformats Hit Mainstream!

Over on SEMClubhouse I’ve written up a post on “Why Use Microformats?” which is a mild criticism of Michael Gray’s recent post on “HCards, Microformats and Address Data does it Matter for SEO“. Essentially, Michael suggests people should prioritize implementation of hCard into local info webpages as a lower-priority, back-burner project. I not only believe that Yahoo’s SearchMonkey developer platform and Google’s new Rich Snippets display are proving that the search engines consider the Microformats protocol to be important, but anything presented as a back-burner or rainy-day project for many major corporations pretty much relegates that work to never be done at all.

With the advent of Rich Snippets in SERPs, I think I can safely declare that Microformats have now hit mainstream! (more…)

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Posted by Chris of Silvery on 05/20/2009

Filed under: Best Practices, Content Optimization, Google, HTML Optimization, Local Search Optimization, SEO, Search Engine Optimization Google, hcalendar, hCard, hproduct, hreview, Local Search, local-SEO, microformats, microformatting, rich snippets, Search Engine Optimization, searchmonkey, semantic code, semantic markup

Vint Cerf & The Architect in The Matrix

While attending and speaking at the recent SMX West conference in Santa Clara, I had the opportunity to photograph Vinton (”Vint”) Cerf, Google’s VP and Chief Internet Evangelist during his keynote interview conducted by Chris Sherman.

After returning, one of my friends saw my pics and remarked that Vint Cerf resembled the Architect character in the Matrix movies. It immediately struck me that he was right — so I knocked together a comparison pic:

Vint Cerf and the Architect in the Matrix share a number of feature similarities: similar age, dress, coloring, and facial hair. The biggest difference is that the Architect has a full head of hair while Vint is balding. (more…)

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Posted by Chris of Silvery on 02/20/2009

Filed under: Conferences, Futurism, Google Architect, Chris-Sherman, Google, The Matrix, Vint Cerf

Google Street View Icon In Party Clothes

The Google Street View dude icon is suddenly sporting a party hat and balloons:

Assumably the special icon is celebrating Google’s 10th Birthday, though there’s no mention of it on the Google Lat Long Blog.

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Posted by Chris of Silvery on 09/23/2008

Filed under: Google, Maps Google, Google-Maps, Street View

Chrome - Google Browser Launching

Google has officially confirmed that they’ll be launching “Chrome” — their newly developed, open-source browser, into the wild tomorrow for the Windows platform.

If you recall, I’d previously posted about rumors of a Google browser here and here a year ago, despite Google executives previously indicating that they would not build another browser. A number of other analysts dismissed my observations that a Google browser would be advantageous to the company and complimentary to their various other applications and services - but, I’m now proved right and Google’s efforts to obscure the fact of their browser initiatives appear in retrospect to have been intended to keep the whole thing as top secret as possible until deployment. In 2006, Google CEO Eric Schmidt had stated, “We would only do so…if we thought there was a real user benefit.” (more…)

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Posted by Chris of Silvery on 09/02/2008

Filed under: Google browsers, Chrome, Google, Google Chrome

Googledance 2008

The Googledance party was held last night at the Googleplex for SES Conference attendees, and it lived up to its traditional party-on-a-grand-scale reputation for which it has become known.

Googledance, 2008

The theme this year was “Glow in the Dark”, and they gave out t-shirts which flouresced nicely under blacklights, and those endothermic glow sticks that can be linked up for bracelets or necklaces. In one area was a large Lite Brite station that allowed party-goers to make colorful messages or illustrations of their choosing with the translucent pegs.

One really cool entertainment was the “Glow Graffiti” - they had set up a couple of different stations to allow the crowd to do digital graffiti — using laser pointers to write on the sides of a couple of buildings. A camera tracks where one drags the laser pointer beam on the wall’s surface, then a computer captures the trajectories and redisplays the lines drawn back onto the wall continuously with a projector. In this way, one can draw all over the side of a building with light.

“Google” tagged in digital graffiti on side of building

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Posted by Chris of Silvery on 08/20/2008

Filed under: Conferences, Google Digital Graffiti, Google, Googledance, graffiti, guerrilla marketing

Google Launches New Virtual Reality: Lively

Google has finally launched the long-awaited Lively virtual reality service.

Will it be a SecondLife killer, as some have suggested? So far, no, since it doesn’t have one huge planet or room for interacting with everyone as SecondLife does.

But this is the first baby-step Google has taken into VR, and we can expect them to evolve it further, particularly if the service proves popular. I haven’t tried it out just yet, but the feature descriptions include adding VR rooms to webpages, pulling photos and vids into the VR environments, and tying it closely to Google Talk - Google’s chat service. (more…)

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